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We are living through an insane time right now. As I write this no one can predict the public health, social, cultural and economic impacts of COVID-19.
Hyman Rickover, the World War II Navy admiral known as the father of the Nuclear Navy, might just be our patron saint as we navigate this unprecedented crisis. He said, “The devil is in the details, but so is salvation.”
As you’re thinking about how you’ll connect with your employees, customers, prospects, partners, and influencers without in-person meetings and travel, sit down with your team and talk through every inch of your virtual event and communications plan.
How will you re-imagine your user conference so your audience can digest it on their phones and laptops? How will you retrain your sales teams to pick up nuances in vital sales meetings that have to take place over video conference? How will employees bond when they only see each other on the small screen?
You’ll alter your content, your visuals, your format, your agenda – question every assumption, every detail. Create something new and then dive into the details to make your new virtual outreach sing. We can come through this crisis as masters of virtual connection, which may be the most essential skill of the 2020s!!
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