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A taxonomy of questions

Lisa Poulson / November 4, 2025 / Communication, Media Spokesperson, Public Relations, Spokesperson / Leave a Comment

While working with a product GM a few weeks ago to prep for a critical launch, he wanted the shortest possible briefing doc. Can you blame him? A product launch is about so much more than the press briefings. There was A LOT on his mind!!  We came … [Read more...] about A taxonomy of questions

Certain ≠ right

Lisa Poulson / October 7, 2025 / Communication, Professional Development /

Reading the Platformer newsletter “AI as Normal Technology, Revisited” made me smile.  It seems to me that Arvind Narayanan and Sayash Kapoor, the “AI is Normal Technology” guys who think it might take decades for humans to integrate AI into the … [Read more...] about Certain ≠ right

Too much information , too much feedback

Lisa Poulson / September 2, 2025 / Communication, Professional Development /

The same impulse that drives a tech PR person to create an 18-page briefing sheet for their CEO’s 15 minute interview can also drive them to give way too much feedback to that CEO during prep. In both cases, the PR person’s hidden message to their … [Read more...] about Too much information , too much feedback

Wow! 12!

Lisa Poulson / August 5, 2025 / Communication, Professional Development /

Communication Professional Development

Image: Pixabay.com Wow. Today, August 5, poseycorp, my communications coaching practice, turns 12! In a dozen years I’ve coached quantum physicists, shoe designers, scientists, game developers, and innovators across every dimension of the tech … [Read more...] about Wow! 12!

Ready, Set, Go!

Lisa Poulson / July 29, 2025 / Change, Communication, Leadership, Professional Development /

Communication Change Leadership Professional Development

Oh my goodness it's almost conference season again! How did we get here?  You are giving a big talk at your user conference. Whether you’re on the main keynote stage addressing all audiences or doing a breakout just for AI developers, you know you … [Read more...] about Ready, Set, Go!

I love Murderbot

Lisa Poulson / July 15, 2025 / Change, Communication, Leadership, Professional Development /

Communication Change Leadership Professional Development

Image courtesy of AppleTV.com   If you've been spending time wondering what's going to happen to humanity as AI gets more and more ‘Super’ and more ‘Generalized’, may I recommend The Murderbot Diaries by Martha Wells? The first four novellas … [Read more...] about I love Murderbot

Wow! We’re half done with 2025!

Lisa Poulson / July 1, 2025 / Communication, Professional Development, Public Relations /

ommunication Professional Development Public Relations

Here we are starting the second half of what has been a pretty chaotic year. It's not just what's going on in government, or our global and domestic economies; it's also what's going on in AI innovation. With acqui-hires, product announcements, and … [Read more...] about Wow! We’re half done with 2025!

Context switching is mood switching

Lisa Poulson / June 17, 2025 / Change, Communication, Leadership, Professional Development /

Communication Change Leadership Professional Development

The most disciplined leaders I know are able to shift not just their minds but their moods as they move from one topic to the next in a day’s worth of meetings.  Are you leading people? If you had an awful budget meeting with your SVP right before … [Read more...] about Context switching is mood switching

Less is more

Lisa Poulson / June 3, 2025 / Communication, Media Spokesperson, Public Relations, Spokesperson /

Communication Spokesperson Media Spokesperson Public Relations

No CEO wants to read a 30-page briefing doc before a media interview. No CEO has time to memorize a dozen soundbites. Nor should said CEO deliver 12 different soundbites in her CNBC interview.  Give your brilliant, motivated CEO three soundbites. … [Read more...] about Less is more

Is panic a strategy?

Lisa Poulson / May 20, 2025 / Change, Communication, Leadership, Professional Development /

Communication Change Leadership Professional Development

Ryan Holiday’s The Obstacle Is The Way, is the perfect read for anyone facing huge unexpected, constant change. LIKE ALL OF US RIGHT NOW. Our nervous systems may go a bit crazy, which messes with our ability to make good decisions.  Here’s Ryan on … [Read more...] about Is panic a strategy?

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