Persuasion Archives

Why can’t they see me?

Lisa Poulson / March 30, 2021 / Communication, Evangelism, Innovation, Leadership, Media Spokesperson, Messaging, Persuasion, Public Relations, Public Speaking, Spokesperson, Storytelling /

The 2021 Edelman Trust Barometer found that 56 percent of respondents believe business leaders are “purposely trying to mislead people by saying things they know are false”. But you are not like the other business leaders that are lying! You are a … [Read more...] about Why can’t they see me?

Who’s with you?

Lisa Poulson / March 16, 2021 / Communication, Evangelism, Innovation, Leadership, Media Spokesperson, Messaging, Persuasion, Public Relations, Public Speaking, Spokesperson /

A majority of people believe business leaders are “purposely trying to mislead people by saying things they know are false”, according to the 2021 Edelman Trust Barometer. This is not good for you, business leader. But instead of raging that you’re a … [Read more...] about Who’s with you?

It’s not your fault

Lisa Poulson / March 2, 2021 / Communication, Evangelism, Innovation, Leadership, Media Spokesperson, Messaging, Persuasion, Public Relations, Public Speaking, Spokesperson, Storytelling /

People don’t trust corporations. The 2021 Edelman Trust Barometer found that 56 percent of respondents believe business leaders are “purposely trying to mislead people by saying things they know are false”. I think that’s called lying. Ouch. When … [Read more...] about It’s not your fault

But what’s an evangelist?

Lisa Poulson / February 16, 2021 / Change, Communication, Evangelism, Innovation, Media Spokesperson, Persuasion, Public Speaking, Spokesperson, Storytelling /

What is an evangelist really? After all, we’re in business, not at a tent rally! An evangelist is someone who sees and believes in something so much that they spend a ton of energy reaching out to you to help you see and believe in it too. An … [Read more...] about But what’s an evangelist?

Every innovator is an evangelist

Lisa Poulson / February 2, 2021 / Change, Communication, Evangelism, Innovation, Media Spokesperson, Persuasion, Public Speaking, Spokesperson, Storytelling /

Tech industry founders don’t have a monopoly on the term ‘innovator’. They never have. They never will. One of the greatest innovators I’ve ever met is a doctor at UCSF serving women living with HIV. He’s never been near a programming language in his … [Read more...] about Every innovator is an evangelist

Bite into that steep learning curve!

Lisa Poulson / January 19, 2021 / Change, Communication, Leadership, Media Spokesperson, Persuasion, Professional Development, Public Relations, Public Speaking, Spokesperson, Storytelling /

This January I’m encouraging you to dive into the sometimes scary work of becoming a great communicator. Why? Because I want you and your business to succeed, and nothing will serve you and your vision better than developing exceptional communication … [Read more...] about Bite into that steep learning curve!

What will you master in 2021?

Lisa Poulson / January 5, 2021 / Change, Communication, Leadership, Media Spokesperson, Persuasion, Professional Development, Public Relations, Public Speaking, Spokesperson, Storytelling /

As you defined your goals for 2021, I hope you included becoming a great communicator! Because you know nothing will serve you and your vision better than developing exceptional communication skills! So what’s on the menu first? Your most … [Read more...] about What will you master in 2021?

Everyone wants to be seen

Lisa Poulson / August 18, 2020 / Communication, Customer Care, Evangelism, Internal Communications, Leadership, Media Spokesperson, Messaging, Persuasion, Public Speaking /

poseyblog is trying something new in 2020 - we’re keeping posts under 1300 characters. You can always get more depth and resources in poseycorp’s newsletter - subscribe here! In 2020, we’re all being called to find internal resources of … [Read more...] about Everyone wants to be seen

Hard but worth it

Lisa Poulson / August 4, 2020 / Communication, Evangelism, Media Spokesperson, Messaging, Persuasion, Public Speaking, Spokesperson /

poseyblog is trying something new in 2020 - we’re keeping posts under 1300 characters. You can always get more depth and resources in poseycorp’s newsletter - subscribe here! Just to be clear, I’ve never said that being a great … [Read more...] about Hard but worth it

Why do you care?

Lisa Poulson / July 21, 2020 / Communication, Evangelism, Messaging, Persuasion, Public Speaking /

poseyblog is trying something new in 2020 - we’re keeping posts under 1300 characters. You can always get more depth and resources in poseycorp’s newsletter - subscribe here! Dominic Walliman’s TEDx Talk Quantum Physics for Seven Year … [Read more...] about Why do you care?

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