Your brain in a media interview

Lisa PoulsonCommunication, Media SpokespersonLeave a Comment

communications, media spokesperson

Your amygdala is not your friend in a keynote speech. That little almond-sized tyrant is just as much of an obstacle when you’re in a media interview. Being a great spokesperson requires a ton of real time impulse control. In a media interview you get asked questions. Well, your amygdala knows you get a smile from the teacher if you … Read More

Your lizard brain and stage fright

Lisa PoulsonPublic SpeakingLeave a Comment

public speaking

Your amygdala, that almond-sized tyrant in your brain, does serve some great functions, but it’s hell on keynote preparation! To my knowledge no tiger has ever charged the stage and eaten anyone giving a speech, but your amygdala acts like the tiger is in the front row, baring its teeth. Your amygdala does NOT like new situations. Anything that is … Read More

Engage your lizard brain!

Lisa PoulsonCommunication, Leadership, PersuasionLeave a Comment

Persuasion Communication Leadership

In Tim Ferriss’s Tools of Titans, Chris Sacca said this: “Whether you are raising money, pitching your product to customers, selling the company, or recruiting employees, never forget that underneath all the math and the MBA bulls**t talk, we are all still emotionally driven human beings. We want to attach ourselves to narratives. We don’t act because of equations. We follow our … Read More

Beware cognitive overload!

Lisa PoulsonEvangelism, Leadership, Public SpeakingLeave a Comment

Communicating a complex idea to a new audience is always a challenge. TED Curator Chris Anderson’s advice in TED Talks: The Official TED Guide to Public Speaking is extremely helpful. Let’s dive in to what he says. When you want your audience to genuinely understand your concept, “You can only use the tools that your audience has access to,” he says. “If … Read More

We’re humans, not demographics

Lisa PoulsonEvangelism, Leadership, Public SpeakingLeave a Comment

public speaking evangelism

TED Talks: The Official TED Guide to Public Speaking has so much to offer it’s worth a whole month of poseyblog’s time. Today we’re talking about people. When you give a talk, you are a person. Talking to people! Focus on your humanness and your audience’s humanness to deliver a great talk. Chris Anderson writes, “Elizabeth Gilbert offered me this … Read More

You are not a game show host

Lisa PoulsonEvangelism, Leadership, Public SpeakingLeave a Comment

Public Speaking, Evangelism

poseyblog is all about TED Talks: The Official TED Guide to Public Speaking this month. This book is the essential evangelist’s field guide – full of detailed, useful advice for speakers. This week let’s look at who and how to be on stage. “The only thing that truly matters in public speaking is not confident stage presence or smooth talking. It’s … Read More

We need to hear from YOU!

Lisa PoulsonEvangelism, Leadership, Public SpeakingLeave a Comment

Public speaking evangelism, leadership

TED Curator Chris Anderson’s TED Talks: The Official TED Guide to Public Speaking is both lofty and pragmatic. If your job/your idea requires any kind of evangelism, this book is your field guide. I loved it so much we’re spending the whole month on it here at poseyblog! Part of what makes this book great is its scope. In addition … Read More

Don’t Be An Ostrich

Lisa PoulsonCommunication, Evangelism, LeadershipLeave a Comment

Communication, evangelism, leadership

There’s a foundational mistake behind any and every communications failure: not taking communication seriously. Know this – it’s the soft skills that will elevate or sink you. Stephen Covey says, “Communication is the most important skill in life.” Why on earth would you skip over mastering the most important skill in life? If you’re serious about yourself, your innovation and … Read More

The Clueless Narcissist

Lisa PoulsonCommunication, Evangelism, Public SpeakingLeave a Comment

public speaking, communication, evangelism

Reading your slides is about the worst thing you can do in a presentation. Being a clueless narcissist is almost as bad – look what happened to Erlich Bachman. This arrogant person thinks it is simply amazing to be on stage, and he thinks it is just as amazing for you to have the privilege of basking in his amazing … Read More