This week poseycorp’s working remotely at the Utah State Bar Summer Convention in sunny Coronado, California. Mostly because that’s where my Dad is this week, and I want to be where he is! Besides, I like being surrounded by lawyers, having spent a … [Read more...] about Seven lessons from a seasoned litigation communicator
Humans aren’t coin-operated
You are an innovator with a beautiful idea. You have a plan to turn that beautiful idea into a business. Now all you need is a team. So, how do you get the best people? How can you ever afford them?? Money is not the only thing you have to offer … [Read more...] about Humans aren’t coin-operated
Nourish your ecosystem
Every business is an ecosystem. You may have a supply chain, resellers, joint marketing agreements, affiliates in global markets, accountants, creative agencies. You may have a Board and shareholders. At the very least, you have clients or … [Read more...] about Nourish your ecosystem
EVANGELISM???
What is an evangelist really? After all, we’re in business, we’re not at a tent rally! An evangelist is someone who sees and believes in something so much that they spend a ton of energy reaching out to you to help you see and believe in it … [Read more...] about EVANGELISM???
Six Mistakes Lackadaisical Communicators Make
I spend my professional life helping people become master communicators. Usually I focus on what they’re doing right rather than what they’re doing wrong. But there’s still a place for pointing out mistakes to avoid! Therefore, behold, the Six … [Read more...] about Six Mistakes Lackadaisical Communicators Make
Every successful innovator is also a successful evangelist!
Start up founders don’t have a monopoly on the term ‘innovator’. They never have. They never will. One of the greatest innovators I’ve ever met is a doctor at UCSF serving women living with HIV. He’s never been near a programming language in his … [Read more...] about Every successful innovator is also a successful evangelist!
Insurmountable Opportunity
It’s amazing to have a great idea and to see a demonstrable market need for it. It’s even more amazing when you see that your idea is unique and well-timed. Even if you are fearless, inspired and energetic in pursuing your brilliant idea, you will … [Read more...] about Insurmountable Opportunity
Two and a half hours for a two sentence e-mail
Last week one of my clients asked for help on a thorny problem that had escalated from annoying to serious since we’d last met. The inciting incident was an e-mail - the latest salvo in a long and unpleasant thread. We needed to respond. We spent … [Read more...] about Two and a half hours for a two sentence e-mail
An origin story!
poseycorp turns 3 today! This is a big milestone for me, and it has been a wild ride. So, on this late Spring Monday as the Summer Superhero movie season begins, here's poseycorp's origin story! I arrived at Sun Microsystems, a candy store of … [Read more...] about An origin story!
Powerful communication propels your innovation
If you’re pursuing fundamental innovation you simply can’t do it alone. You need to enlist a team, find allies, win customers, get funding. You must capture the power of communicating well to propel your innovation to the place it deserves. If … [Read more...] about Powerful communication propels your innovation