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Everything you do communicates with your customers

Lisa Poulson / August 18, 2016 / Communication, Customer Care /

poseycorp’s position is that nothing will serve you and your vision better than developing exceptional communication skills. As Stephen Covey says “Communication is the most important skill in life.” I believe this strongly enough that I’ve built my … [Read more...] about Everything you do communicates with your customers

How you feel impacts how you communicate

Lisa Poulson / August 11, 2016 / Communication, Leadership /

The last three posts have not specifically been about communication, they’ve been about what it feels like to be in a leadership position – how people project ‘boss’ onto you and lose sight of who you really are, how the leadership mantle depletes … [Read more...] about How you feel impacts how you communicate

Circles, Arrows and Saatchi & Saatchi

Lisa Poulson / August 4, 2016 / Communication, Leadership /

On July 29, Saatchi & Saatchi Chairman Kevin Roberts, surmising about why women in his firm choose to opt out of becoming creative directors, said, “Their ambition is not a vertical ambition, it's this intrinsic, circular ambition to be happy.”  … [Read more...] about Circles, Arrows and Saatchi & Saatchi

L’état, c’est moi – and I’m exhausted!

Lisa Poulson / July 28, 2016 / Leadership /

Last week’s post You the person and you ‘the boss’ was about recognizing that when you step into a leadership position you’re also stepping into a metaphor. The people around you project their own beliefs onto you as ‘the boss.’ They lose their … [Read more...] about L’état, c’est moi – and I’m exhausted!

You the person and you ‘the boss’

Lisa Poulson / July 21, 2016 / Communication, Leadership /

You may be a wonderfully open and supportive CEO, a department head, a team leader. You may be completely fair-minded and welcome frank discussion in every strategy discussion. And still, people who work for you may resent you, or be afraid of … [Read more...] about You the person and you ‘the boss’

My favorite spokesperson homilies

Lisa Poulson / July 14, 2016 / Communication, Leadership /

During 30 years in PR I trained hundreds of spokespersons to talk to the press.  As it turns out, the things that good spokespersons do apply equally well to any form of communication. Behold, my favorite spokesperson homilies, with applications for … [Read more...] about My favorite spokesperson homilies

Seven lessons from a seasoned litigation communicator

Lisa Poulson / July 7, 2016 / Communication, Leadership /

This week poseycorp’s working remotely at the Utah State Bar Summer Convention in sunny Coronado, California. Mostly because that’s where my Dad is this week, and I want to be where he is! Besides, I like being surrounded by lawyers, having spent a … [Read more...] about Seven lessons from a seasoned litigation communicator

Humans aren’t coin-operated

Lisa Poulson / June 30, 2016 / Communication, Innovation, Leadership /

You are an innovator with a beautiful idea. You have a plan to turn that beautiful idea into a business. Now all you need is a team.  So, how do you get the best people? How can you ever afford them?? Money is not the only thing you have to offer … [Read more...] about Humans aren’t coin-operated

Nourish your ecosystem

Lisa Poulson / June 23, 2016 / Communication, Leadership /

Every business is an ecosystem.  You may have a supply chain, resellers, joint marketing agreements, affiliates in global markets, accountants, creative agencies. You may have a Board and shareholders. At the very least, you have clients or … [Read more...] about Nourish your ecosystem

EVANGELISM???

Lisa Poulson / June 16, 2016 / Communication, Evangelism, Leadership /

What is an evangelist really? After all, we’re in business, we’re not at a tent rally! An evangelist is someone who sees and believes in something so much that they spend a ton of energy reaching out to you to help you see and believe in it … [Read more...] about EVANGELISM???

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