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Dramatis Personae

Lisa Poulson / May 16, 2023 / Change, Communication, Innovation, Internal Communications, Leadership, Persuasion /

Communication Change Innovation Internal Communications Leadership Persuasion

If you’re reading poseycorp’s newsletter, you’ve seen the first installment of the story of Clara, the long-suffering product manager at WidgetCo. You know that Clara and Marcus have drafted their Who What What table for the management team. Here are a few juicy additional details about that team – some of these things Clara and Marcus know, some they don’t. But now you know them! 

  • Jones, the douchey product marketing VP who the VC’s placed at WidgetCo? He desperately wanted to be the Chief Product Officer, but Justine and Monica objected. Jones is pissed, but he still took the job.
  • Justine, the VP of Engineering, worked with Arun at a previous company. She ignores him 97% of the time. She took the job because she knows she can do whatever she wants at WidgetCo.
  • Hector, the blustery CRO, is actually a huge supporter of Monica. He loves women leaders because he has two daughters and he’s watched them struggle to lead in the tech industry. 
  • April, the take no prisoners CMO, doesn’t really understand enterprise software. She tells everyone that it’s customer outcomes that matter, but that’s partly because she can’t make heads or tails of the stack architecture slides in the sales decks.  
  • Gary, the jovial, chill CFO, who is on his fourth start up, has a pretty serious illness that he’s concealing from everyone.  That’s why whatever’s going at WidgetCo never seems like life or death to him. 
  • Monica, the co-founder and CEO, was in the military. So was her dad. And her grandfather. She freaks when things aren’t orderly. She would very much like to murder Arun. 
  • Arun, the co-founder and CTO, may only have one real skill, which is attracting talent and funding. He knows Monica is brilliant. He is at least smart enough to leave her alone. Most of the time. 

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