OK, so I’m always saying you must become a great communicator. Yes, you say, I get it! I know I have to tell the world about my great idea/new company/new product in the best way that I can! But where do I start? First of all, let’s talk about … [Read more...] about Where and how to start
Love your partners
Every business is an ecosystem. You may have a supply chain, resellers, joint marketing agreements, affiliates in global markets, creative agencies. You have a Board and shareholders. At the very least, you have customers! A successful business … [Read more...] about Love your partners
Love asking for help
One of the great benefits of being in charge is that you’re in charge. There’s no one standing over you telling you what to do. One of the biggest problems with being in charge is that you’re in charge. There’s no one standing over you who you can … [Read more...] about Love asking for help
Love to learn
Quartz had a great headline in January: “If you’re not spending 5 hours per week learning, you’re being irresponsible” “Knowledge is the new money,” said Michael Simmons in the Quartz piece. Stephane Kasriel, CEO of Upwork, cites a Bureau of Labor … [Read more...] about Love to learn
Love at work
I asked my friend what to write about in February. Her answers were, in this order: Love The Super Bowl Why no one should ever be asked to present on a conference call at 5am Just to be super clear here, when I say ‘love … [Read more...] about Love at work
The Law of Incrementalism
Whenever I start learning or doing something new, I feel ferociously impatient. The beginning of anything, especially when I see how long it will take to get to my goal, can be torture. So I remind myself that what matters is being on the path. That … [Read more...] about The Law of Incrementalism
The Steep End of the Learning Curve
This January I’m all about encouraging you to dive into the sometimes scary and always time-consuming work of becoming a great communicator. Why? Because I want you and your business to succeed, and nothing will serve you and your vision better than … [Read more...] about The Steep End of the Learning Curve
Media? Speaking? What will you master in 2018?
It’s my profound hope that as you built your business and personal goals in 2018, you included becoming a great communicator! Of course you did – because you know that nothing will serve you and your vision better than developing exceptional … [Read more...] about Media? Speaking? What will you master in 2018?
Welcome to the New Year!
Oh my – it’s 2018 already! Welcome to a whole new year, which will be full of new opportunities to capture and new obstacles to surmount. Your business may have grown so much that you find yourself becoming a bit of a public figure. Some people … [Read more...] about Welcome to the New Year!
Six things tech CMOs need to know about PR
PR in the technology industry feels a lot like PR in Hollywood – it’s all about the ‘buzz’. A hot start up may never have shipped a single thing, but if everyone’s talking about it, that’s all that matters! And the press up here are a bit too cozy … [Read more...] about Six things tech CMOs need to know about PR
