I couldn't care less what your eyebrows are doing when you’re doing a media interview or a talk. Why? Because if you over-rotate on worrying about what’s up with your eyebrows, your face will look even stranger and you’ll forget your … [Read more...] about Your eyebrows
One thing at a time
Want to be a better communicator — whether on podcasts, industry panels, or in media interviews? You will need to build skills! But please focus on building one skill at a time. If you’ve never done a TV interview before, you may think you need to be … [Read more...] about One thing at a time
The right vibe
Here’s a truism to start the year: You can be present for other people when you’re not consumed by noticing/worrying about yourself. If you are pre-occupied with imposter syndrome or your headache or your mortgage, the noise in your own head may … [Read more...] about The right vibe
Why?
Do you know your Why? Simon Sinek’s work is now ubiquitous. We all know how much a Why matters. When you communicate from your Why, your purpose shines through in everything you say and do. Your audiences feel it. You reach not just their heads, … [Read more...] about Why?
Incrementalism
There is no substitute for daily practice. Real change comes from consistent, patient, disciplined, daily focus on new behavior. Want to learn to patiently listen during difficult conversations with employees? A daily practice of meditation will … [Read more...] about Incrementalism
Silence is a strategy too
Yes, I am a communications coach. I help people deliver great messages to all sorts of audiences. But sometimes silence is the most powerful form of communication. More often than not, the best way to position yourself in an email battle is not … [Read more...] about Silence is a strategy too
Plans. Good.
If you want to do a terrible media interview, don’t have a plan. Don’t be clear about your business objective, don’t define a communications objective that will help you achieve your business objective, and definitely don’t have messages or proof … [Read more...] about Plans. Good.
Bring a problem and a solution
If you’re the one who identifies a big problem for your company, don’t hide it. Tell everybody. Sounding the alarm gets the right team on board to help find the solution. However, you don’t want to be the messenger that gets shot. Bring a … [Read more...] about Bring a problem and a solution
Don’t limit yourself
Creating messages for your company? Don’t be too specific. Because your message needs to last at least a year if you want it to penetrate the minds of your target audiences. Got six separate product messages? Great. They all ladder up to … [Read more...] about Don’t limit yourself
It’s coming!
Start your engines, team! Fall conference season is around the corner. What are you responsible for? Creating messages? Delivering them? Generating interest in your company? Converting prospects into customers? Keeping customers happy once they are … [Read more...] about It’s coming!
