I give a lot of advice on how to come up with great ideas and great messages. But how do you know when you’re there? You know your vision and message are on the money when: Your audiences listen to your message and ask for more content. You … [Read more...] about Do I have a good idea?
Why can’t they see me?
The 2021 Edelman Trust Barometer found that 56 percent of respondents believe business leaders are “purposely trying to mislead people by saying things they know are false”. But you are not like the other business leaders that are lying! You are a … [Read more...] about Why can’t they see me?
Who’s with you?
A majority of people believe business leaders are “purposely trying to mislead people by saying things they know are false”, according to the 2021 Edelman Trust Barometer. This is not good for you, business leader. But instead of raging that you’re a … [Read more...] about Who’s with you?
It’s not your fault
People don’t trust corporations. The 2021 Edelman Trust Barometer found that 56 percent of respondents believe business leaders are “purposely trying to mislead people by saying things they know are false”. I think that’s called lying. Ouch. When … [Read more...] about It’s not your fault
But what’s an evangelist?
What is an evangelist really? After all, we’re in business, not at a tent rally! An evangelist is someone who sees and believes in something so much that they spend a ton of energy reaching out to you to help you see and believe in it too. An … [Read more...] about But what’s an evangelist?
Every innovator is an evangelist
Tech industry founders don’t have a monopoly on the term ‘innovator’. They never have. They never will. One of the greatest innovators I’ve ever met is a doctor at UCSF serving women living with HIV. He’s never been near a programming language in his … [Read more...] about Every innovator is an evangelist
Be a human
poseyblog is short. On purpose! You can always get more depth and resources in poseycorp’s newsletter - subscribe here. Every election season we are treated to dozens of examples of how NOT to behave as a spokesperson. The reporter/debate … [Read more...] about Be a human
Yup, it’s Q4
poseyblog is trying something new in 2020 - we’re keeping posts under 1300 characters. You can always get more depth and resources in poseycorp’s newsletter - subscribe here! I’m not sure how it happened, but we’re staring down the end of 2020. If … [Read more...] about Yup, it’s Q4
What do we know?
poseyblog is trying something new in 2020 - we’re keeping posts under 1300 characters. You can always get more depth and resources in poseycorp’s newsletter - subscribe here! It’s September 1. We are six months into pandemic life - six months … [Read more...] about What do we know?
Everyone wants to be seen
poseyblog is trying something new in 2020 - we’re keeping posts under 1300 characters. You can always get more depth and resources in poseycorp’s newsletter - subscribe here! In 2020, we’re all being called to find internal resources of … [Read more...] about Everyone wants to be seen