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Are you a robot or a human?

Lisa Poulson / September 21, 2021 / Communication, Evangelism, Leadership, Messaging, Persuasion, Public Speaking, Spokesperson, Storytelling /

Communication, Spokesperson, Evangelism, Leadership, Messaging, Persuasion, Public Speaking, Storytelling

Do you want to know if you’re robotic or empathetic when you speak? Analyze yourself.  Watch recordings of yourself speaking. When did you look natural? Enthusiastic and energized? When did you look nervous or robotic? Note the time … [Read more...] about Are you a robot or a human?

Speak their language

Lisa Poulson / September 7, 2021 / Change, Communication, Customer Care, Evangelism, Internal Communications, Leadership, Messaging, Persuasion, Public Speaking /

Communication, Customer Care, Evangelism, Internal Communications, Leadership, Messaging, Persuasion, Public Speaking

As a great communicator you speak to your audiences in their language. You use their acronyms, you speak to their industry’s concerns, you know what “success” looks and feels like to them. Ask yourself: Based on what I know about the people I am … [Read more...] about Speak their language

Giving the right gifts

Lisa Poulson / August 31, 2021 / Communication, Customer Care, Evangelism, Innovation, Leadership, Messaging, Persuasion, Public Speaking /

Communication, Customer Care, Evangelism, Innovation, Leadership, Messaging, Persuasion, Public Relations, Public Speaking

You know that whenever you speak to your audiences, you must give them a gift. Because when you give a talk it’s never about you, it’s about your audience. But how will you know when you have given them the gift they need most?  When your great … [Read more...] about Giving the right gifts

Is this really a story?

Lisa Poulson / August 17, 2021 / Communication, Evangelism, Leadership, Media Spokesperson, Messaging, Persuasion, Spokesperson, Storytelling /

Communication, Spokesperson, Evangelism, Leadership, Media Spokesperson, Messaging, Persuasion, Storytelling

So you’re converted to the power of stories. That’s GREAT! But how can you tell when your stories are really reaching your audience? If:  Your audiences become emotionally invested and won’t let you stop until they hear the end of the story;  … [Read more...] about Is this really a story?

Do I have a good idea?

Lisa Poulson / August 3, 2021 / Change, Communication, Evangelism, Innovation, Leadership, Media Spokesperson, Messaging, Persuasion /

Communication, Change, Evangelism, Innovation, Leadership, Media Spokesperson, Messaging, Persuasion

I give a lot of advice on how to come up with great ideas and great messages. But how do you know when you’re there? You know your vision and message are on the money when:  Your audiences listen to your message and ask for more content.  You … [Read more...] about Do I have a good idea?

Why can’t they see me?

Lisa Poulson / March 30, 2021 / Communication, Evangelism, Innovation, Leadership, Media Spokesperson, Messaging, Persuasion, Public Relations, Public Speaking, Spokesperson, Storytelling /

Communication, Spokesperson, Evangelism, Innovation, Leadership, Media Spokesperson, Messaging, Persuasion, Public Relations, Public Speaking, Storytelling

The 2021 Edelman Trust Barometer found that 56 percent of respondents believe business leaders are “purposely trying to mislead people by saying things they know are false”. But you are not like the other business leaders that are lying! You are a … [Read more...] about Why can’t they see me?

Who’s with you?

Lisa Poulson / March 16, 2021 / Communication, Evangelism, Innovation, Leadership, Media Spokesperson, Messaging, Persuasion, Public Relations, Public Speaking, Spokesperson /

Communication, Spokesperson, Evangelism, Innovation, Leadership, Media Spokesperson, Messaging, Persuasion, Public Relations, Public Speaking, Storytelling

A majority of people believe business leaders are “purposely trying to mislead people by saying things they know are false”, according to the 2021 Edelman Trust Barometer. This is not good for you, business leader. But instead of raging that you’re a … [Read more...] about Who’s with you?

It’s not your fault

Lisa Poulson / March 2, 2021 / Communication, Evangelism, Innovation, Leadership, Media Spokesperson, Messaging, Persuasion, Public Relations, Public Speaking, Spokesperson, Storytelling /

Communication, Spokesperson, Evangelism, Innovation, Leadership, Media Spokesperson, Messaging, Persuasion, Public Relations, Public Speaking, Storytelling

People don’t trust corporations. The 2021 Edelman Trust Barometer found that 56 percent of respondents believe business leaders are “purposely trying to mislead people by saying things they know are false”. I think that’s called lying. Ouch.  When … [Read more...] about It’s not your fault

Everyone wants to be seen

Lisa Poulson / August 18, 2020 / Communication, Customer Care, Evangelism, Internal Communications, Leadership, Media Spokesperson, Messaging, Persuasion, Public Speaking /

Communication, Spokesperson, Customer Care, Evangelism, Internal Communications, Leadership, Media Spokesperson, Messaging, Persuasion, Public Speaking

poseyblog is trying something new in 2020 - we’re keeping posts under 1300 characters. You can always get more depth and resources in poseycorp’s newsletter - subscribe here!   In 2020, we’re all being called to find internal resources of … [Read more...] about Everyone wants to be seen

Hard but worth it

Lisa Poulson / August 4, 2020 / Communication, Evangelism, Media Spokesperson, Messaging, Persuasion, Public Speaking, Spokesperson /

Communications, Spokesperson, Evangelism, Media Spokesperson, Messaging, Persuasion, Public Speaking

poseyblog is trying something new in 2020 - we’re keeping posts under 1300 characters. You can always get more depth and resources in poseycorp’s newsletter - subscribe here!   Just to be clear, I’ve never said that being a great … [Read more...] about Hard but worth it

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